Welcome to Discover Mission!
Experience the heart and soul of Mission, Texas—a vibrant city where rich history, stunning nature, and exciting events come together. Whether you’re here for world-class birding at Bentsen-Rio Grande Valley State Park, exploring scenic hike and bike trails, or teeing off at top-tier golf courses, Mission has something for everyone.
Join us for signature festivals like the Texas Citrus Fiesta, Winter Texan Fiesta, and the Texas Butterfly Festival, where culture and community shine. Savor the flavors of our local cuisine, from authentic Tex-Mex to farm-fresh citrus straight from the orchards. Discover unique shopping experiences, from charming boutiques to bustling markets, and enjoy the warm hospitality that makes Mission feel like home.
With a rich blend of history, adventure, and entertainment, every visit to Mission is a chance to create unforgettable memories. Whether you're here for a relaxing getaway or an action-packed stay, your next adventure starts right here.
Explore. Experience. Discover Mission!
In this video, we take you on a journey through the heart of Mission, a vibrant city rich in culture, history, and unique experiences. From scenic golf courses and breathtaking hike and bike trails to world-class birding and exciting annual festivals like the Texas Citrus Fiesta, there's something for everyone here!
Whether you're a Winter Texan, a nature lover, or someone who enjoys the charm of small-town life, Mission has it all. Come discover the many hidden gems and incredible community spirit that make Mission a place like no other.
"Texas is a serious rival to Florida in attracting seniors and remote workers interested in spending the winter months in a warm place. The Lone Star State has 27 cities popping up high on the list of the 100 best destinations for snowbirds, with the city of Mission ranking highest in Texas."
- StorageCafe
"Mission is a center for tourism and includes great places to visit such as the Bentsen-Rio Grande Valley State Park, the National Butterfly Center, and La Lomita Chapel. It also has a flourishing economy due to its technology firms, international manufacturers, and industrial development."
- Senator Juan "Chuy" Hinojosa
